F A B B R I C A
Fabbrica — Pasta, Pizza & Jazz brings together food, music and popular Italian culture in a playful and deliberately unconventional identity.
A custom typeface was created specifically for the restaurant, incorporating portraits of Federico Fellini, Jimi Hendrix and Miles Davis into the letterforms. Their different worlds—cinema, rock and jazz—come together to give Fabbrica a unique visual language, full of character, rhythm and irreverence.
The result is an identity conceived much like the restaurant itself: pasta, pizza and jazz, mixed with a little improvisation and a strong personality of its own.
